1085 Niagara St, Buffalo, NY | Mon–Fri: 9am–10pm

Cookie Policy

Last Updated: May 28, 2026

1. Introduction

Welcome to Marcos, your trusted destination for quality food experiences. This Cookie Policy is designed to help you understand what cookies are, how we use them on our website marcosmeal.rest, and the choices you have regarding their use. We are committed to being transparent about our data practices and ensuring you have control over your personal information.

This policy should be read in conjunction with our Privacy Policy and Terms of Service, which together govern your use of our website and services. By accessing or using marcosmeal.rest, you acknowledge that you have read and understood this Cookie Policy.

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. We encourage you to review this page periodically to stay informed about how we use cookies.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work more efficiently, provide a better user experience, and deliver useful information to website operators.

Cookies are created by the web server that hosts the website you visit and are delivered to your browser. Your browser stores the cookie locally, and the next time you visit the same website, your browser sends the cookie back to the server, allowing the site to recognize you and remember your preferences.

Cookies do not typically contain personally identifiable information on their own. However, personal information that we store about you may be linked to the information stored in and obtained from cookies. This connection allows us to personalize your experience and provide you with more relevant content and services.

2.1 How Cookies Work

When you visit marcosmeal.rest for the first time, our server sends a cookie file to your browser. Your browser saves this file and sends it back to our server every time you make a subsequent request. This process allows our website to:

  • Remember your preferences and settings
  • Keep you logged in to your account
  • Understand how you interact with our website
  • Analyze traffic patterns and improve website performance
  • Deliver personalized content and advertisements
  • Process orders and maintain your shopping cart or food order

2.2 Types of Cookies by Duration

Cookies can be classified based on how long they remain on your device:

  • Session Cookies: These are temporary cookies that expire when you close your browser. They are used to maintain your session while you are actively browsing our website, such as keeping track of items you have added to your food order.
  • Persistent Cookies: These cookies remain on your device for a specified period, even after you close your browser. They are used to remember your preferences for future visits and to analyze long-term usage patterns.

2.3 First-Party vs. Third-Party Cookies

Cookies can also be classified by their origin:

  • First-Party Cookies: These are set directly by marcosmeal.rest. They are used primarily to improve your experience on our website.
  • Third-Party Cookies: These are set by third parties, such as analytics providers or advertising networks, through our website. They allow these third parties to recognize your browser across different websites.

3. Types of Cookies We Use

Marcos uses four main categories of cookies on marcosmeal.rest. Below, we provide a detailed description of each category and the specific purposes for which we use these cookies.

3.1 Essential / Strictly Necessary Cookies

These cookies are fundamental to the operation of our website. Without these cookies, our website cannot function properly, and certain features would not be available to you. Essential cookies do not require your consent under applicable United States laws, including guidance from the Federal Trade Commission (FTC).

Essential cookies are used to:

  • Enable you to navigate our website and use its features
  • Maintain your session while you browse and place food orders
  • Remember items you have added to your cart or food order
  • Support security features and detect fraudulent activity
  • Comply with legal obligations

3.2 Analytics and Performance Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data allows us to improve the structure, content, and usability of marcosmeal.rest.

We use Google Analytics to collect data about website traffic and user behavior. Google Analytics uses cookies to track user sessions and compile reports on website activity. The information generated by these cookies is transmitted to and stored by Google on servers in the United States.

Analytics cookies collect information such as:

  • Pages visited and time spent on each page
  • How you arrived at our website (search engine, direct link, referral, etc.)
  • Your general geographic location (country/city level)
  • Device type, browser, and operating system used
  • Interactions with page elements, including menus and food ordering features

3.3 Functional Cookies

Functional cookies allow our website to remember choices you make and provide enhanced, personalized features. These cookies may be set by us or by third-party providers whose services we have added to our website.

Functional cookies are used to:

  • Remember your language preferences
  • Store your location preferences for local food ordering
  • Remember your login details for convenience
  • Customize the website based on your previous interactions
  • Save your food preferences, dietary restrictions, and favorite menu items

3.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns.

These cookies may be set through our website by our advertising partners, including Google Ads. They may be used by these companies to build a profile of your interests and show you relevant ads on other websites. They do not store directly personal information but are based on uniquely identifying your browser and internet device.

We use advertising cookies to:

  • Deliver targeted advertisements for Marcos food services
  • Measure the performance of our advertising campaigns
  • Retarget visitors who have previously visited our website
  • Track conversions from advertising platforms

Residents of California should note that under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), you have the right to opt out of the sale or sharing of your personal information, which may include data collected through advertising cookies. Please see our Privacy Policy for more details on exercising your California privacy rights.

4. Specific Cookies We Use

The table below provides detailed information about the specific cookies used on marcosmeal.rest, including their names, purposes, types, and durations.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how visitors use our website. Distinguishes between unique users. Analytics 2 Years
_gid Google Analytics Registers a unique ID used to generate statistical data on how visitors use the website. Used to distinguish users within a single day. Analytics 24 Hours
_gat Google Analytics Used to throttle the request rate — limiting the number of requests made to Google Analytics servers. Helps maintain performance. Analytics 1 Minute
_gcl_au Google Ads Used by Google AdSense and Google Ads to store and track conversions and ad performance. Links ad clicks to actions taken on our website, such as placing a food order. Advertising 90 Days
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third-party advertisers and to track visitor activity across websites. Advertising 3 Months
session_id Marcos (First Party) Maintains your active session on the website, enabling features such as the food ordering cart and account access. Essential Session
csrf_token Marcos (First Party) Security cookie that helps prevent Cross-Site Request Forgery (CSRF) attacks and protects form submissions on our website. Essential Session
user_prefs Marcos (First Party) Stores your preferences such as dietary settings, favorite menu items, and display preferences to personalize your experience. Functional 1 Year
cart_data Marcos (First Party) Saves your food order cart contents so your selections are retained when you navigate between pages or return to the website. Functional 7 Days
location_pref Marcos (First Party) Remembers your preferred location or delivery area to provide relevant menu options and local food service information. Functional 30 Days
cookie_consent Marcos (First Party) Stores your cookie consent preferences so we do not ask for consent again on subsequent visits. Essential 1 Year

5. How to Manage and Disable Cookies

You have the right to decide whether to accept or decline non-essential cookies. You can manage your cookie preferences in several ways, as described below. Please note that disabling certain cookies may affect the functionality of our website and your ability to use some of its features.

5.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all or some cookies, or to alert you when websites set or access cookies. The steps to manage cookies vary by browser. Below are links to cookie management instructions for the most commonly used browsers:

  • Google Chrome: Go to Settings > Privacy and Security > Cookies and other site data. You can block all cookies, block third-party cookies, or clear existing cookies.
  • Mozilla Firefox: Go to Options > Privacy & Security > Cookies and Site Data. You can manage cookie settings and clear stored cookies.
  • Apple Safari: Go to Preferences > Privacy > Manage Website Data. You can block all cookies or manage them on a per-site basis.
  • Microsoft Edge: Go to Settings > Cookies and site permissions > Manage and delete cookies and site data.
  • Opera: Go to Settings > Advanced > Privacy & security > Site Settings > Cookies and site data.

For more general information about managing cookies in browsers, you can visit www.allaboutcookies.org or www.aboutcookies.org.

5.2 Opt-Out Tools for Third-Party Cookies

For third-party cookies, particularly those used for analytics and advertising, you can use the following opt-out tools provided by the respective companies:

Google Analytics Opt-Out

To prevent Google Analytics from collecting data about your use of our website, you can install the Google Analytics Opt-out Browser Add-on. This add-on is available for most major browsers and prevents data from being sent to Google Analytics.

Download the add-on at: https://tools.google.com/dlpage/gaoptout

Google Ads Personalization Opt-Out

To opt out of personalized advertising from Google, you can visit Google's Ad Settings page, where you can control the types of ads you see across Google services and partner websites.

Manage your Google ad settings at: https://adssettings.google.com

Facebook (Meta) Advertising Opt-Out

To control how Facebook uses your data for advertising purposes, you can adjust your ad preferences in your Facebook account settings. If you do not have a Facebook account, you can opt out using the Digital Advertising Alliance's opt-out tool.

Manage your Facebook ad preferences at: https://www.facebook.com/adpreferences

Digital Advertising Alliance (DAA) Opt-Out

The Digital Advertising Alliance provides a tool that allows you to opt out of interest-based advertising from participating companies in the United States.

Use the DAA opt-out tool at: https://optout.aboutads.info

Network Advertising Initiative (NAI) Opt-Out

The Network Advertising Initiative also provides an opt-out tool for interest-based advertising from NAI member companies.

Use the NAI opt-out tool at: https://optout.networkadvertising.org

6. Impact of Disabling Cookies

While you have the right to disable or restrict cookies, please be aware that doing so may affect your experience on marcosmeal.rest. The following describes the potential impact of disabling each category of cookies:

6.1 Essential Cookies Disabled

If you disable essential cookies, you may experience the following issues:

  • Inability to maintain an active session on the website
  • Loss of items from your food order cart when navigating between pages
  • Inability to log in to your account or stay logged in
  • Reduced security protections against fraudulent activity
  • Possible inability to complete food orders or checkout processes

6.2 Analytics Cookies Disabled

If you disable analytics cookies, the impact on your browsing experience will be minimal. However, we will be less able to understand how visitors use our website, which may slow our ability to improve our services and fix issues that affect user experience.

6.3 Functional Cookies Disabled

If you disable functional cookies, you may notice the following:

  • Your preferences and settings will not be saved between visits
  • You may need to re-enter your location preferences each time you visit
  • Personalized menu recommendations may not be available
  • Your dietary preferences and favorite items will not be remembered

6.4 Advertising Cookies Disabled

If you disable advertising cookies, you will still see advertisements online, but they will be less relevant to your interests and previous interactions with our website. Disabling advertising cookies will also mean that we are less able to measure the effectiveness of our marketing campaigns.

7. Cookies and California Privacy Rights

If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) regarding the personal information collected through cookies. These rights include:

  • Right to Know: You have the right to know what personal information we collect, use, disclose, and sell, including information collected through cookies.
  • Right to Delete: You have the right to request deletion of personal information we have collected about you, including cookie-related data.
  • Right to Opt-Out: You have the right to opt out of the sale or sharing of your personal information. Some of our advertising cookie activities may constitute "sharing" of personal information under CPRA.
  • Right to Correct: You have the right to request correction of inaccurate personal information we maintain about you.
  • Right to Limit Use of Sensitive Personal Information: You have the right to limit the use of sensitive personal information we collect.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

To exercise any of these rights, please contact us using the contact information provided in Section 9 of this policy. We will respond to your request within the timeframes required by applicable California law.

8. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, our website does not currently respond to DNT browser signals. We will continue to monitor developments in this area and update our practices as standards evolve.

However, you can still use the cookie management tools and opt-out mechanisms described in Section 5 of this policy to control tracking on our website.

9. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us. We are committed to addressing your inquiries promptly and transparently.

Marcos — Contact Information

We aim to respond to all cookie-related inquiries within 30 business days. For California residents exercising CCPA/CPRA rights, we will respond within the timeframes mandated by applicable law.

10. Updates to This Cookie Policy

We reserve the right to update or modify this Cookie Policy at any time. When we make material changes to this policy, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you through our website or by email. Your continued use of marcosmeal.rest after any changes to this Cookie Policy constitutes your acceptance of the revised policy.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and to understand your rights and choices. If you disagree with any changes we make, you should discontinue use of our website and contact us at [email protected] to discuss your concerns.


This Cookie Policy was last updated on May 28, 2026, and is effective as of that date. This policy applies to the website marcosmeal.rest operated by Marcos. For questions about this policy, contact us at [email protected].